SEO and Social Media Marketing Links Are Now 100 Percent NOFOLLOW
Links Are Now 100 Percent NOFOLLOW,Wikipedia is now using NoFollow for external links and Google ... this two years ago and
comment and trackback spam is still 100 times worse now. ..... and linking them wouldn't
result in a link back in 99 percent of all cases.I sometimes feel we should have made this
decision years ago, but our members made it loud and clear to us that they valued the links
in the Resource Box that didn’t include the NOFOLLOW attribute, even though we’ve felt the
importance of this attribute has been muted due to the several hundred signals that search
engines now use to determine rank and search results.
Today is a turning point where we believe there is more UPSIDE to moving 100% of
EzineArticles.com to NOFOLLOW than a downside loss in confidence by members who may believe
otherwise.
We don’t guess; we test. :-)
The goal here at samurai786.blogspot.com has always been to help our Members to publish high
quality articles that will increase traffic back to your website, help you build credibility
and influence within your industry of expertise, and also to gain media exposure. Every
single year, we have raised the bar and set higher quality standards to ensure we’re
delivering the best end-user experience.
Quick Overview
In the past, we allowed Members to place up to 1-2 links in their Resource Box and these did
not include the NOFOLLOW attribute. This meant they instructed the search engines to infer
that these links should bleed value from our site, brand and reputation.
Keep in mind that search engines now use several hundred signals to deliver their results
and the NOFOLLOW attribute was only one of several hundred signals. Perhaps it had a lot of
importance in the first year of its introduction, but that importance is no longer the same
today in 2014.
As the criteria for page indexing and search engine ranking has changed over time, we
updated our standards on what types of links were accepted. For example, on several
occasions we updated our requirements in terms of overall link quality. On another occasion,
we updated our criteria to ensure the link content was relevant to the topic of the article.
All of this was done in order to ensure that links in the Resource Box that didn’t have a
NOFOLLOW attribute adhered to the highest standards of relevance and value for end users.
Our Future with NOFOLLOW Links
Typically, sites that use NOFOLLOW links tend to be considered higher quality websites that
in turn see higher overall traffic.
Also, in the past, search engines relied more heavily on links when determining how to index
pages in search engine results. New data implies that search engines are relying less on the
content’s links and more on other quality content aspects.
In order to evaluate how we can get our members the most exposure and traffic, we updated
all links to NOFOLLOW as a test to see how articles and overall site performance is
affected.
Please be assured, we gave this decision a great deal of contemplation that was backed with
plenty of market research and determined it was necessary for us to test with NOFOLLOW links
throughout.
Dispelling Your Concerns
Essentially, there are many pieces of the puzzle that determine how a page is indexed by
search engines. We can say with confidence that links without the NOFOLLOW attribute don’t
carry as much weight as they did in the past. There are many content marketers who have
found success in posting to NOFOLLOW pages as the website itself holds a higher ranking.
In the grand scheme of things, transparency and quality content will always rise to the top.
If you post an excellent article sharing new information that uses natural keywords and
includes a high quality relevant link, your readers will be more likely to engage. These
types of organic, natural efforts will result in a bottom-line that truly matters.
In addition, when your articles are shared by another person, it’s possible to gain links
that may not include the NOFOLLOW attribute on other more highly-niche resource websites,
which results in natural backlinking, one of the keys to search engine optimization.
Moving Forward
There is no way to know if something works unless you test!
If we see better results for our Members, we will keep the links NOFOLLOW from here forward.
If we see a negative change for a substantial amount of individual articles and our website
as a whole, we will re-evaluate this decision.
This was a very difficult decision for several years, but in today’s current SEO climate,
this was a much easier decision and we think it’s in our mutual best interests.
Because our goal is to deliver you the most traffic possible in exchange for your high
quality unique article submissions, we believe today’s change has very little downside and
most likely only an upside. Time will tell and we will monitor this closely. We don’t guess
We test.
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